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Nobrow. Kultura marketinga. Marketing kultury (978-5-91103-370-5)


Category: Russian culture. Traditions -> culture history
No image available.
Title:
Nobrow. Kultura marketinga. Marketing kultury 
Author:
Džon Sibruk 
Publisher:
Ad Marginem Press
Place of publication:
Moskva  (Russian Federation)
Year of publication:
2017 
Number of pages:
204, Softcover 
Serial:
Garage Pro 
ISBN:
978-5-91103-370-5
EAN:
9785911033705
Price:
EUR 27,00
Delivery time:
Deliverable within 4-6 weeks
Notes:
-
Kak izmenilsja kulturnyj landšaft posle pojavlenija globalnogo supermarketa? Čto proizošlo s sovremennym iskusstvom posle Ėndi Uorchola, s pop-muzykoj — posle Nirvana i MTV, s kino — posle «Zvezdnych vojn»? I tak li važny segodnja, kogda lejbl na vašej majke cennee ee fasona, starye ponjatija vkusa i stilja? Otvety na ėti voprosy predlagaet v svoej knige Džon Sibruk, kolumnist žurnalov The New Yorker, Harper’s Bazaar, GQ, Vanity Fair, Vogue, a takže gazety Village Voice. Ego issledovanie — putevoditel po sovremennoj kulture, v kotoroj informacionnyj šum okazyvaetsja važnee samogo sobytija, kačestvo ravno aktualnosti, i uže nikto ne v sostojanii otdelit produkt ot ego pozicionirovanija, a kulturnuju cennost — ot rynočnoj stoimosti. Dobro požalovat v mir Nobrow — mir, v kotorom vy uže davno živete, chotja i boites sebe v ėtom priznatsja!