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Strategii upravlenija biznesom. Ot teorii k prakticeskoj razrabotke i realizacii. Monografija. Grif UMC "Prof. ucebnik". (978-5-238-01768-6)


Category: Economy -> Russia
Title:
Strategii upravlenija biznesom. Ot teorii k prakticeskoj razrabotke i realizacii. Monografija. Grif UMC "Prof. ucebnik". 
Author:
V. I. Grušenko 
Publisher:
JuNITI
Place of publication:
Moskva  (Russian Federation)
Year of publication:
2010 
Number of pages:
296, Hardcover 
Serial:
 
ISBN:
978-5-238-01768-6
EAN:
9785238017686
Price:
EUR 36,00
Delivery time:
Deliverable within 4-6 weeks
Notes:
-
Predstavlennyj avtorom material javljaetsja rezul'tatom mnogoletnich teoreticeskich issledovanij i prakticeskogo znakomstva s opytom raboty mnogich zarubežnych i rossijskich kompanij vo vremja stažirovki i uceby v SŠA, FRG, Avstrii, Švecii, a takže vypolnenija bolee 40 biznes-proektov po razrabotke strategij razvitija i upravlenija rossijskich kompanij i licnogo opyta raboty v kacestve processornogo prepodavatelja-konsul'tanta rossijsko-švedskogo proekta "Razvivaj svoju firmu" v 2001-2007 gg. Pokazana évoljucija koncepcij, principov i metodov upravlenija biznesom na raznych istoriceskich étapach razvitija. Osnovnoe vnimanie udeleno izmeneniju roli potrebitelja v biznese v processe razvitija ego vnutrennich potrebnostej i cennoste