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Internet-izdanie ot A do Ja. Rukovodstvo dlja veb-redaktora. Učebnoe posobie. (978-5-7567-0723-6)


Category: Russian Literature -> Publicism
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Title:
Internet-izdanie ot A do Ja. Rukovodstvo dlja veb-redaktora. Učebnoe posobie. 
Author:
Sotnikova O. P. 
Publisher:
Aspekt Press
Place of publication:
Moskva  (Russian Federation)
Year of publication:
2014 
Number of pages:
160, Hardcover 
Serial:
 
ISBN:
978-5-7567-0723-6
EAN:
9785756707236
Price:
EUR 24,00
Delivery time:
Deliverable within 4-6 weeks
Notes:
-
Posobie posvjaščeno aktualnoj, no poka malo issledovannoj teme veb-redaktirovanija, kotoraja pozvoljaet rassmotret konstruirovanie i podgotovku veb-izdanija (setevogo izdanija, sajta) s pozicii professionalnogo redaktora. V knige provoditsja pošagovyj mechanizm razrabotki ljubogo internet-SMI ot momenta provedenija marketingovych issledovanij i prinjatija rešenija o sozdanii sajta do momenta razmeščenija takogo izdanija v Internete. Raskryvajutsja ključevye mechanizmy raboty s veb-izdaniem s točki zrenija ego techničeskoj podgotovki, specifičeskogo marketinga i neodnoznačnogo pravovogo regulirovanija. Povestvovanie stroitsja na konkretnych primerach i praktičeskich rekomendacijach, kotorye prigodjatsja v rabote ne tolko veb-redaktoru, no i rukovoditelju internet-proekta, internet-žurnalistu, ili ljubomu drugomu specialistu, svjazannomu s proizvodstvom i podderžkoj funkcionalnosti sajtov v Internete.