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Novaja povedenčeskaja ėkonomika. Počemu ljudi narušajut pravila tradicionnoj ėkonomiki i kak na ėtom zarabotat (2-e izdanie) (978-5-04-091150-9)


Category: Economy -> Russia

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Title:
Novaja povedenčeskaja ėkonomika. Počemu ljudi narušajut pravila tradicionnoj ėkonomiki i kak na ėtom zarabotat (2-e izdanie) 
Author:
Taler R. 
Publisher:
Place of publication:
Moskva  (Russian Federation)
Year of publication:
2018 
Number of pages:
384, Hardcover 
Serial:
Top Economics Awards 
ISBN:
978-5-04-091150-9
EAN:
9785040911509
Price:
EUR 37,00
Delivery time:
Deliverable within 4-6 weeks
Notes:
-

Ričard Taler, laureat Nobelevskoj premii po ėkonomike, doskonalno izučil ėmocii, kotorye rukovodjat pokupatelem, i složnosti, s kotorymi on stalkivaetsja vo vremja prinjatija rešenija o pokupke, vybore ipoteki ili pensionnogo fonda. V svoej novoj knige Taler delitsja rezultatami issledovanija i prodolžaet uže kogda-to načatyj im razgovor o psichologii vlijanija.