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Universalnaja žurnalistika: Učebnik. Grif UMO (9-785-7567-0841-7)


Category: E-books -> test access
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Title:
Universalnaja žurnalistika: Učebnik. Grif UMO 
Author:
Šesterkina L.P. (Pod red.). 
Publisher:
Aspekt Press
Place of publication:
Moskva  (Russian Federation)
Year of publication:
2016 
Number of pages:
480, Hardcover 
Serial:
 
ISBN:
9-785-7567-0841-7
EAN:
9785756708417
Price:
EUR 34,00
Delivery time:
Deliverable within 4-6 weeks
Notes:
-
V učebnike otraženy osnovnye ėtapy, sposoby, tipy konvergencii rossij skich i zarubežnych sredstv massovoj informacii kak veduščie faktory formirovanija universalnogo žurnalista. Dana charakteristika pečatnych SMI v processe konvergencii; opisana transformacija televidenija i radioveščanija pod vozdejstviem konvergencii; predstavleny sistemnye tipologičeskie priznaki novych media- i internet-SMI. Osnovnoe vnimanie udeleno specifike dejatelnosti universalnogo žurnalista v konvergentnoj redakcii: video- i fotosemka, zapis radiomateriala, sozdanie mediateksta dlja raznych vidov SMI. Proanalizirovany sposoby poiska informacii v Internete, sistema žanrov i formatov universalnoj žurnalistiki, mobilnye seti, blogosfera, videochosting, podka-sting, mobilnaja telefonija. Rassmotreny principy socio logičeskoj dejatelnosti universalnogo žurnalista i svoeobrazie reklamnoj žurnalistiki.