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Imidž. Iskusstvo i real'nost'. Ucebnoe posobie. Grif UMC "Professional'nyj ucebnik (978-5-238-01930-7)


Category: Economy -> Russia
Title:
Imidž. Iskusstvo i real'nost'. Ucebnoe posobie. Grif UMC "Professional'nyj ucebnik 
Author:
V. G. Gorcakova 
Publisher:
JuNITI
Place of publication:
Moskva  (Russian Federation)
Year of publication:
2011 
Number of pages:
279, Softcover 
Serial:
 
ISBN:
978-5-238-01930-7
EAN:
9785238019307
Price:
EUR 28,00
Delivery time:
Deliverable within 4-6 weeks
Notes:
-
Rassmatrivaetsja technologija sozdanija obraza licnosti kak chudožestvennogo i informacionnogo celogo. Obraz možet byt' spontannym i iskusstvenno vystroennym, sovpadajušcim s vašimi telesnymi ošcušcenijami i nekongruéntnym, neosoznannym i osoznavaemym. Opisyvajutsja étapy raboty nad imidžem: ego psichologiceskoe konstruirovanie, vizual'noe oformlenie, upravlenie razvitiem i prodviženiem. Obsuždajutsja avtorskie metodiki, aprobirovannye v processe gruppovych treningov i individual'noj raboty s predstaviteljami publicno-kommunikativnych professij.