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Jazykovaja igra v kommunikativnom prostranstve SMI i reklamy. 3-e (978-5-9765-0825-5)


Category: Russian language. Linguistics -> linguistics
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Title:
Jazykovaja igra v kommunikativnom prostranstve SMI i reklamy. 3-e 
Author:
Amiri L.P. Iljasova S.V. 
Publisher:
FLINTA
Place of publication:
Moskva  (Russian Federation)
Year of publication:
2013 
Number of pages:
296, Softcover 
Serial:
 
ISBN:
978-5-9765-0825-5
EAN:
9785976508255
Price:
EUR 22,00
Delivery time:
Deliverable within 4-6 weeks
Notes:
-
Kniga predstavljaet soboj pervuju akademičeskuju rabotu po jazykovoj igre v SMI i reklame konca XX – načala XXI v., soderžaščuju bogatyj sistematizirovannyj material po teme, predstavljajuščij interes dlja samogo širokogo kruga čitatelej. V osnove izdanija ležit principialno novoe issledovanie vsego arsenala jazykovych sredstv, ispolzuemych v jazykovoj igre na vsech jazykovych urovnjach v SMI i reklame. Material illjustrirovan mnogočislennymi primerami i razjasnenijami. Dlja prepodavatelej, studentov i aspirantov filologičeskich fakultetov vuzov, a takže vsech, interesujuščichsja aktivnymi processami v sovremennom russkom jazyke.