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Konvergencija SMI ustami žurnalistov-praktikov: monografija (978-5-906879-48-6)


Category: E-books -> test access
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Title:
Konvergencija SMI ustami žurnalistov-praktikov: monografija 
Author:
Baranova E. A. 
Publisher:
Prometej
Place of publication:
  (Russian Federation)
Year of publication:
2017 
Number of pages:
106 
Serial:
 
ISBN:
978-5-906879-48-6
EAN:
9785906879486
Price:
EUR 22,00
Delivery time:
Deliverable within 4-6 weeks
Notes:
-
V tečenie 2009–2016 gg. avtor provodil glubinnye intervju s žurnalistami, redaktorami i top-menedžerami rossijskich mediakompanij na temy, svjazannye s razvitiem processa konvergencii v redakcijach otečestvennych SMI. Za ėti gody byl prointervjuirovan 81 respondent iz 30 mediakompanij. Govorili my o razvitii processa konvergencii v gazetnych redakcijach i redakcijach veščatelnych SMI; pojavlenii novych form predostavlenija kontenta; monetizacii SMI v uslovijach konvergencii. Monografija vključaet 20 intervju s vstupitelnymi statjami avtora. Kniga predstavljaet soboj ne tolko teoretičeskoe osmyslenie mediakonvergencii, no i javljaetsja originalnym praktičeskim posobiem, ved v intervju možno najti mnogočislennye sovety po rešeniju samych raznych zadač — ot sozdanija otdela infografiki do ispolzovanija resursov UGC; ot rekomendacij po sozdaniju longridov do sovetov po razvitiju internet-TV.